Barcelona SS18 Launch Flash
Spanish retail has become a global focus due it being the home of the Inditex Group. We headed to one of our favourite cities, Barcelona, to see how Zara and her sisters were launching the Spring / Summer 2018 season.
New Colour on the Block: Cornflower Blue
Cornflower and bluebell shades made a fresh spring statement in stores being seen across knitwear, outerwear and woven garments. Red was coming through as a key colour paired with this shade seen within core prints of florals and spots.
Sports Stripe Madness
Sports side stripes continue as an essential commodity update with newness coming through in silhouette choice. Bottoms and denim have previously been the volume styles with sports tape trims whereas now everything from smart jackets to woven blouses adopted the stripe trim.
Polka dots have been launched in volume across retailers indicating a new season has arrived. Monochrome polka dots were seen making strong VM statements across casual and smart product categories, however, as we are progressing into the summer season, brands were seen launching updated polka dots in bright new season colours.
The one jacket all retailers were sure to have a presence of was the blazer. Bold stripes and Prince of Wales checks were the go-to prints used demonstrating that this blazer is meant to make a statement.